How do you get kids to do what you want them to do?

I used to love watching Super Nanny, if you haven't seen it, definitely check it out. She has come up with 9 ways to make your child listen, here: http://www.supernanny.co.uk/Advice/-/Parenting-Skills/-/Routine-and-Teamwork/9-ways-to-make-them-listen.aspx My favourite is 6. Be a role model!