When is the best time to buy baby stuff?

Any superstitions on when is the best time to buy and prep baby stuff? Currently 24 weeks in.. Thanks in advance!

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Anytime when there’s double digits sale 😂 Prep the bigger items first (Cot/stroller/car seat/steriliser etc). Smaller items and items with expiry dates prolly 1 month or 2 weeks before EDD. 😃