Aduh, I feel for you, that sounds really uncomfortable and painful! Gatal kulit masa pregnant memang common, especially dengan hormon changes and kulit stretch, tapi kalau dah sampai pecah2 and luka, you really should check with your doctor or midwife soon sebab area sensitif tu boleh jadi infected if not managed properly. In the meantime, try to keep it as dry as possible, wear loose cotton underwear, and avoid tight pants, I know easier said than done at 28 weeks! Some mums find relief with gentle moisturizer or even just applying cool compress, tapi jangan delay seeing a healthcare provider ah, especially if it's affecting your daily movement.